Public Relations Archives - Agility PR Solutions Media Relations... Streamlined Wed, 30 Oct 2024 02:17:36 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.2 Generative AI development: Key benefits, trends and challenges shaping the future https://www.agilitypr.com/pr-news/public-relations/generative-ai-development-key-benefits-trends-and-challenges-shaping-the-future/ Wed, 30 Oct 2024 04:03:49 +0000 https://www.agilitypr.com/?p=87476 Generative AI is intelligent software that can help create conversations, images, videos, and more. It is the next step of artificial intelligence. You can train it to learn human language, programming languages, art, chemistry, biology, or any complex subject matter. It reuses training data to solve new problems.  The future of Generative AI promises exceptional […]

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]]> Political PR fallout from Trump rally comic shows the importance of controlling your spokesperson https://www.agilitypr.com/pr-news/public-relations/political-pr-fallout-from-trump-rally-comic-shows-the-importance-of-controlling-your-spokesperson/ Wed, 30 Oct 2024 04:02:23 +0000 https://www.agilitypr.com/?p=87474 During Donald Trump’s Madison Square Garden rally on October 27, stand-up comedian Tony Hinchcliff unleashed a wave of insults and vulgar statements about Jews, Palestinians, Latinos and African Americans. Even though Mr. Trump and other Republicans said they disagreed with the remarks, the damage was already done because the offensive comments have taken on a […]

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]]> 5 powerful content marketing strategies to elevate your brand https://www.agilitypr.com/pr-news/public-relations/5-powerful-content-marketing-strategies-to-elevate-your-brand/ Tue, 29 Oct 2024 04:04:49 +0000 https://www.agilitypr.com/?p=87412 In today’s crowded media landscape, your brand cannot stand out through traditional PR tactics alone. The call for measurable results is more compelling now than ever before. The pressure on public relations professionals has never exceeded delivering legitimate press coverage. And that is where content marketing comes in. If content marketing strategies for businesses are […]

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]]> From viral videos to PR wins: Cracking the code on TikTok marketing data https://www.agilitypr.com/pr-news/public-relations/from-viral-videos-to-pr-wins-cracking-the-code-on-tiktok-marketing-data/ Tue, 29 Oct 2024 04:03:47 +0000 https://www.agilitypr.com/?p=87328 From its early days as a funny video-sharing platform, TikTok has grown into a full-fledged, global marketing juggernaut for brands and PR practitioners. Among the world’s fastest-growing social media platforms, TikTok provides opportunities to connect with audiences in genuinely creative and authentic ways. But what makes TikTok so powerful is not the viral, user-generated videos […]

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]]> 12 trends to watch in SaaS digital marketing https://www.agilitypr.com/pr-news/public-relations/12-trends-to-watch-in-saas-digital-marketing/ Tue, 29 Oct 2024 04:02:43 +0000 https://www.agilitypr.com/?p=87303 The Software as a Service (SaaS) model has revolutionized the way software is delivered and consumed. As businesses continue to embrace digital transformation, the landscape of SaaS marketing is evolving rapidly. In this article, we will explore the latest trends in SaaS digital marketing, providing insights into strategies that can enhance customer acquisition, retention, and […]

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]]> Sports marketing misfire: BOS Nation’s blueprint for a Boston comeback https://www.agilitypr.com/pr-news/public-relations/sports-marketing-misfire-bos-nations-blueprint-for-a-boston-comeback/ Tue, 29 Oct 2024 04:01:55 +0000 https://www.agilitypr.com/?p=87451 Nearly sixteen years ago the Boston Breakers were officially unveiled as Massachusetts’ only professional women’s sports team, inspiring young female athletes who idolized players like Heather O’Reilly and Kristine Lilly. To any little soccer girl like myself, the Breakers were just cool… and effortlessly so.  Fast forward to today, and while women’s professional sports in […]

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]]> New study shows how AI will drive massive changes to market research in 2025, revealing 4 key trends that will reshape the industry https://www.agilitypr.com/pr-news/public-relations/new-study-shows-how-ai-will-drive-massive-changes-to-market-research-in-2025-revealing-4-key-trends-that-will-reshape-the-industry/ Mon, 28 Oct 2024 04:03:31 +0000 https://www.agilitypr.com/?p=87457 Leaving no stone unturned, AI continues its march through the nooks and crannies of business operations, and new research from experience management firm Qualtrics reveals a significant impact on market research in the coming year and beyond—showing that within three years, more than half of market research may be done using AI-created, synthetic personas instead […]

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]]> Watching social media trends: A complete guide to Instagram Analytics in 2025 https://www.agilitypr.com/pr-news/public-relations/https-www-agilitypr-com-pr-news-public-relations-guide-to-instagram-analytics/ Mon, 28 Oct 2024 04:02:28 +0000 https://www.agilitypr.com/?p=87438 Growing on Instagram in 2025 will require more than just creativity. Sure, creativity helps you stand out, but without understanding the data behind your posts, you might be missing out on significant engagement and reach. That’s where Instagram Analytics comes in. By consistently analyzing how your content performs, you can fine-tune your strategy, boost your […]

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]]> A PR lesson from Kamala Harris’ campaign that all practitioners should learn https://www.agilitypr.com/pr-news/public-relations/a-pr-lesson-from-kamala-harris-campaign-that-all-practitioners-should-learn/ Mon, 28 Oct 2024 04:01:51 +0000 https://www.agilitypr.com/?p=87430 As I write this essay on October 23, unlike the pundits on cable TV, or the print pundits known as columnists, I don’t know who will be elected president. But at this juncture I know two things: It doesn’t look good for Ms Harris. Her once former lead over the former president has vanished, and […]

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]]> The power of integrated strategies: How IT, marketing, and PR drive business success https://www.agilitypr.com/pr-news/public-relations/the-power-of-integrated-strategies-how-it-marketing-and-pr-drive-business-success/ Fri, 25 Oct 2024 04:03:16 +0000 https://www.agilitypr.com/?p=87317 In today’s fast-paced, digitally-driven world, businesses cannot thrive in silos. The integration of Information Technology (IT), Marketing, and Public Relations (PR) is critical to creating cohesive, adaptable strategies that enhance brand visibility, customer engagement, and operational efficiency. These disciplines, when working in harmony, foster innovation, enable real-time data-driven decisions, and ensure that organizations remain competitive […]

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