Comments on: Media Monitoring and Analysis Glossary https://www.agilitypr.com/resources/pr-glossary/media-monitoring-analysis/ Media Relations... Streamlined Wed, 29 Jan 2020 21:57:56 +0000 hourly 1 https://wordpress.org/?v=6.6.2 By: Public Relations Campaigns: Research and the Planning Process – everything pr https://www.agilitypr.com/resources/pr-glossary/media-monitoring-analysis/#comment-20350 Tue, 08 Nov 2016 12:25:06 +0000 https://agilitypr.wpengine.com/?page_id=5502#comment-20350 […] interesting research method that appealed to me in week 8’s reading was media coverage analysis. This type of research measures how often a brand, product or company is being mentioned in the […]

]]> By: CAMPAIGNS: PLANNING AND RESEARCH | PILES OF PR https://www.agilitypr.com/resources/pr-glossary/media-monitoring-analysis/#comment-20348 Mon, 07 Nov 2016 02:09:11 +0000 https://agilitypr.wpengine.com/?page_id=5502#comment-20348 […] Media Coverage and Analysis: This type of research is basically all about how many times a company, brand or product is spoken about in the media. The analysis side of the method focuses on analysing what kind of coverage the brand, product or organisation is experiencing. Have you ever heard the term, “Any publicity is good publicity”? Well, pretty much this form of research follows that saying. […]

]]> By: Blog Post #7 – Client Services at Special Libraries – Course Reflection | Beyond the Stacks https://www.agilitypr.com/resources/pr-glossary/media-monitoring-analysis/#comment-4380 Sun, 02 Nov 2014 06:50:31 +0000 https://agilitypr.wpengine.com/?page_id=5502#comment-4380 […] “Media Monitoring and Analysis.” MediaMiser: Media Monitoring and Analysis. MediaMiser. Web. 31 Oct. 2014. […]

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