Matt Willis, Author at Agility PR Solutions https://www.agilitypr.com/pr-news/author/mattwillis/ Media Relations... Streamlined Wed, 30 Oct 2024 02:17:36 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.2 Generative AI development: Key benefits, trends and challenges shaping the future https://www.agilitypr.com/pr-news/public-relations/generative-ai-development-key-benefits-trends-and-challenges-shaping-the-future/ Wed, 30 Oct 2024 04:03:49 +0000 https://www.agilitypr.com/?p=87476 Generative AI is intelligent software that can help create conversations, images, videos, and more. It is the next step of artificial intelligence. You can train it to learn human language, programming languages, art, chemistry, biology, or any complex subject matter. It reuses training data to solve new problems.  The future of Generative AI promises exceptional […]

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]]> How your brand logo and PR campaigns work together to connect and engage https://www.agilitypr.com/pr-news/public-relations/how-your-brand-logo-and-pr-campaigns-work-together-to-connect-and-engage/ Wed, 23 Oct 2024 04:02:52 +0000 https://www.agilitypr.com/?p=87305 In today’s fast-paced digital world, your brand’s public image matters more than ever, and effective public relations campaigns are critical to shaping that image. At the heart of these efforts lies a powerful tool that many companies overlook: the logo. Your logo is more than just a visual marker—it’s a representation of your brand’s identity. […]

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]]> Eye-catching logo design tips for enhancing your brand’s PR strategy https://www.agilitypr.com/pr-news/public-relations/eye-catching-logo-design-tips-for-enhancing-your-brands-pr-strategy/ Thu, 17 Oct 2024 04:01:04 +0000 https://www.agilitypr.com/?p=87226 Your logo says a lot about your brand without uttering a word. It shapes first impressions and sticks in people’s minds. Smart design decisions can elevate public perception, turning curiosity into lasting loyalty. What’s the secret to an impactful logo that aligns with your PR strategy? Look to industry leaders who have successfully married aesthetics […]

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]]> The role of effective communication in building a strong brand identity—and practical tips https://www.agilitypr.com/pr-news/public-relations/the-role-of-effective-communication-in-building-a-strong-brand-identity-and-practical-tips/ Thu, 03 Oct 2024 04:04:18 +0000 https://www.agilitypr.com/?p=86950 Effective communication is crucial for building a strong brand identity. In a world where information moves fast, brands must communicate their values and message clearly. This helps them connect with their audience, stand out from competitors, and create lasting impressions. Clear, consistent communication builds trust and loyalty. When a brand can convey its mission across […]

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]]> 5 reasons why your PR campaign failed—and how to get back on track https://www.agilitypr.com/pr-news/public-relations/5-reasons-why-your-pr-campaign-failed-and-how-to-get-back-on-track/ Thu, 26 Sep 2024 04:04:22 +0000 https://www.agilitypr.com/?p=86897 “Frustrating” doesn’t do it justice. You put your heart and soul into crafting what you thought was the perfect PR campaign, only to watch it all fall flat. A horrible mix of confusion, embarrassment, and deflation washes over you. What went wrong? You might feel defeated, but as hip hop’s first billionaire, Jay Z, once […]

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]]> Unlocking growth potential: The benefits of CTO as a Service for startups https://www.agilitypr.com/pr-news/public-relations/unlocking-growth-potential-the-benefits-of-cto-as-a-service-for-startups/ Mon, 01 Jul 2024 04:01:26 +0000 https://www.agilitypr.com/?p=84820 Today, many startups struggle to find the right tech leadership to innovate their growth. This is where “CTO as a Service” for startups comes into play.  It is a game-changing solution that offers startups the expertise of a talented Chief Technology Officer without asking for a big price.  In fact, startups can access top-tier tech […]

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]]> 5 ways AI is changing PR for businesses and communications teams https://www.agilitypr.com/pr-news/public-relations/5-ways-ai-is-changing-pr-for-businesses-and-communications-teams/ Wed, 29 May 2024 04:01:01 +0000 https://www.agilitypr.com/?p=83458 AI is here and it’s not showing any signs of going anywhere soon. So communicators need to look at AI as a tool that can support, speed up, and even improve the way you work, including how you manage your PR strategy. Crucially, AI is changing the way searches are being conducted and how users […]

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]]> PR tools head-to-head: Comparing digital adoption platforms https://www.agilitypr.com/pr-news/public-relations/pr-tools-head-to-head-comparing-digital-adoption-platforms/ Mon, 27 May 2024 04:01:21 +0000 https://www.agilitypr.com/?p=84070 When running a PR campaign, like it or not you’re going to be using a lot of software. That’s easy if you’re computer savvy or maybe an early adopter of new technology. But there are people who are great at PR content, copywriting, analytics, and dealing with journalists, but who are simply hopeless at adapting […]

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]]> 5 essential elements every communications specialist’s resume should have https://www.agilitypr.com/pr-news/public-relations/5-essential-elements-every-communications-specialists-resume-should-have/ Thu, 21 Mar 2024 04:01:17 +0000 https://www.agilitypr.com/?p=82210 If you’re a communications specialist looking to advance or kick-start your career, your resume isn’t just a document; it’s a strategic communication tool. Consider it the initial pitch that can make or break your chance for an interview. So how do you ensure yours stands out? Crafting a standout resume requires more than listing job […]

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]]> 7 top-notch ways to show appreciation for your remote employees https://www.agilitypr.com/pr-news/public-relations/7-top-notch-ways-to-show-appreciation-for-your-remote-employees/ Thu, 14 Mar 2024 04:01:11 +0000 https://www.agilitypr.com/?p=82078 Hey there, captains of the digital workspace! If you’re steering a team across this wild internet ocean, it’s crucial to drop anchor occasionally and show some much-needed appreciation.  A little love goes a long way, especially when your crew is remote. But how do you give virtual pats on the back that actually resonate? Fear […]

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